The clip comes from the Undertale and Deltarune fandom, where Chara is often joked about as the force behind the player's worst choices and Spamton is a chaotic salesman from Deltarune. Fans combined those two ideas into a blame-shifting meme that spread through short edits, soundboards and fan videos. It stays popular because the joke works even outside deep lore, since everyone understands a desperate excuse, while players who know both games enjoy seeing characters from different chapters collide in one absurd accusation.