The line opens Half-Life 2, released by Valve in 2004, as Gordon Freeman is awakened from stasis by the mysterious G-Man, voiced by Michael Shapiro. It became one of the most quoted openings in gaming because it immediately sets the sequel's eerie tone. Clips and remixes spread through forums, YouTube and soundboards, and the phrase is now reused far beyond the game as a joking wake up call, especially among fans who grew up hearing it at the start of a landmark campaign.