No documented source exists for this particular recording; like many ultra-short reaction clips, it circulates on user-generated soundboards without a credited voice actor, show or film attached. Its appeal is the universal double-take: everyone has asked 'what is it?' twice in real life when something does not make sense. At under a second long, it fits the fast pacing of short-form video, where a single confused beat is all the commentary a moment needs, and it keeps getting reused precisely because it works in almost any context.
About this sound
A short confused voice clip asking 'what is it, what?' twice, used in meme edits and reaction videos when something strange appears on screen.
The clip is less than a second of a bewildered human voice asking 'what is it? what?' in quick succession, the second question landing faster and slightly higher than the first. It sounds like a genuine double-take: surprise first, disbelief second. Editors love it because the repetition sells the confusion — one 'what' could be a glitch, two is a reaction. It lands hardest as a punch-in over something odd on screen, a glitchy game moment or an unexpected reveal, and its tiny runtime means it never overstays its welcome.