Windows 10, released by Microsoft in 2015, replaced earlier Windows system sounds with a cleaner set of chimes, including the short tone played when a USB device is connected. Because the operating system was widely used on home and office computers, the sound became instantly familiar to millions of listeners. Creators later lifted it from gameplay, tutorials and screen recordings and reused it as shorthand for a successful connection, a new gadget or a sudden realisation. Its brevity and familiarity keep it useful in short-form video, where a recognisable cue can land a joke in under three seconds.