The phrase y tomar y tomar comes from Spanish party and drinking songs where singers encourage the group to keep drinking and celebrating together. Short looped clips of the chant spread online as a reaction audio for party videos, WhatsApp groups, and meme edits because the meaning is understood even without speaking Spanish. Its repetitive, singalong delivery makes it easy to time to clinking glasses and group cheers, which is why creators keep using it for birthdays, holidays, and football celebrations.