Kanye West released Lift Yourself in April 2018, and listeners immediately focused on its closing section, where he repeats poopity scoop, scoop-diddy-whoop and whoop-diddy-scoop over a stripped-back beat. The track had been teased as a song for Drake, but the deliberately nonsensical vocal quickly turned it into a joke online. Clips spread across Twitter and YouTube, inspiring remixes, edits and parodies that treated the chant as a punchline in itself. It remains popular because the phrase is instantly recognisable, easy to quote and perfectly suited to absurd, self-aware humour.