This line is associated with Illidan Stormrage from Warcraft and became especially recognizable through Blizzard game cinematics and trailers in the 2000s. Online, it spread far beyond the original games because the quote is instantly understandable even without context: it warns that something big is coming. Creators still use it in meme edits, gaming compilations and reaction setups because the delivery is intense, short and easy to place before a reveal or disaster.