Ken Hawk Harrelson, longtime Chicago White Sox broadcaster, made the call famous during White Sox telecasts with his drawn out delivery and trademark yes. The phrase became his best known catchphrase alongside the home run call itself, repeated by fans and clipped for highlights, memes and sports edits long after the original broadcasts. It survives because the wording works beyond baseball, as a general way to confirm a point scored, often paired with crowd cheering after a big play.