Kirby was created by Masahiro Sakurai for HAL Laboratory and Nintendo, debuting in Kirby's Dream Land in 1992 for the Game Boy. The pink hero became known for floating, copying abilities and inhaling enemies, traits that translate easily into short meme sounds. As Kirby games, anime and Smash Bros appearances kept the character in gaming culture, fans began isolating his voice clips for edits and soundboards. The be like format frames those familiar noises as a joke about how Kirby would react in everyday situations.