Faustao is the nickname of Fausto Silva, the longtime host of Domingao do Faustao on Brazilian television, a variety show known for loud reactions and catchphrases that became part of everyday slang. Short lines from the programme were repeatedly clipped, shared on Brazilian social media and added to soundboards, where this shortened ce vai morrer version spread as a reusable reaction. Its appeal is the contrast between a familiar TV voice and an over the top warning, making it useful far outside the original broadcast context.