ESC is the widely used short name for the Eurovision Song Contest, the international televised song competition organised by the European Broadcasting Union since 1956. Short intro stings built around that branding circulate on soundboards because fans reuse them far outside the broadcast itself. A 2026 labelled version is shared ahead of and during that contest cycle, when prediction videos, rankings and fan edits spike. Its appeal is simple recognition: a few seconds tells other fans exactly what kind of video is starting, without any explanation or voiceover needed at all.