Huggy Wuggy is the tall blue toy monster from Poppy Playtime, the indie horror game released by MOB Games in 2021. He first appeared as the abandoned factory's beloved mascot before becoming its most feared pursuer, and clips of his chase scenes spread quickly online. Fans recreated his look and sounds in edits, memes and short horror videos, keeping the character popular long after the first chapter. The sound remains a quick way to signal creepy toy horror without needing any dialogue.