Pole Chudes premiered in Russia in 1990 as the local version of the Wheel of Fortune format and became one of the country's longest running television quiz shows. Its Super Game is the bonus final round offered to the episode winner, marked by a distinct opening sound that regular viewers recognise immediately. As clips from Russian television spread on soundboards and in edits, the sting took on a second life online, used by Russian speaking creators whenever a video reaches its final, highest stakes stage.