The Minions first appeared in Illumination's Despicable Me in 2010 as Gru's small yellow helpers, speaking a made up language often called Minionese that mixes sounds from several real languages. Their childlike laughter and mischievous behaviour made them breakout characters, leading to the Minions spin off films and a huge online presence. Short clips of their giggling and scheming are widely reused on social media as reaction audio for pranks, sneaking around and getting caught, because the emotion is clear even though the words are nonsense.