Pokemon Snap was released for the Nintendo 64 in 1999, putting players in the role of a photographer travelling around Pokemon Island to capture Pokemon on film. Developed by HAL Laboratory and published by Nintendo, it became a cult favourite for its relaxed gameplay and focus on observation rather than battling. The camera shutter sound became closely linked with that experience, and clips of it later spread through gaming videos, reaction edits and nostalgic memes. A sequel, New Pokemon Snap, arrived on Nintendo Switch in 2021, bringing the sound back for a new generation of players.