Skype grew into one of the most recognisable video calling services of the 2000s, and its incoming call ring became shorthand for a call arriving on a computer. As creators began editing everyday life into short videos, the tone was lifted into memes, reaction clips and prank edits because almost everyone recognised it instantly. It is often paired with a Discord call in edits about online friends, and it still works today because the bright, looping ring carries a nostalgic pull and a clear meaning: someone is calling.