The phrase has no clear confirmed origin and spread mainly as a short TikTok sound built around repeating a nonsense name until it becomes catchy. It sits in the same brainrot humor wave as Tung tung sahur, where made up characters, food words and household objects are chanted like important lore. Users repost the clip stripped from its original context, add it to edits and comments, and treat recognition alone as the joke. Its staying power comes from that shared familiarity and from how easily a two second chant can punctuate any video.