Jorge Rafael Videla was the Argentine general who led the military junta that seized power in the 1976 coup and governed until 1981. During that period, known as the Dirty War, an estimated thirty thousand people were abducted by state forces and disappeared. Recordings of Videla's public statements still circulate as stark evidence of how the regime spoke about its victims, and the sound is reused online in memory posts, history explainers and anniversary videos rather than in entertainment edits. Its staying power comes from its role as a primary source, not a meme.