Worldvision was an American television distribution company, and its home video arm put this ident at the start of its VHS releases, signalling the programme that followed. For many viewers the music became inseparable from renting or buying tapes in the 1980s and 1990s, when studio logos played before every film. As those tapes were digitised and logo compilations spread online, the fanfare found a second life in nostalgia videos, parodies and memes that recreate the feeling of pressing play on an old cassette.