Place it near the end of a comeback edit, right after a Sad Trombone moment for the early failure, then follow it immediately with Victory Fanfare and finish under Crowd Cheering as the win lands on screen.
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The clip is a six-second voice recording of coach Herm Edwards emphatically repeating that you play to win the game, delivered with rising frustration. It feels blunt, motivational and darkly funny, like a lecture no one can argue with. It comes from Edwards' famous 2002 press conference as head coach of the New York Jets.