Among Us is a social deduction game by Innersloth, released in 2018 and widely popularized in 2020 through streamers and online play, where crewmates complete tasks while impostors secretly sabotage and eliminate them. At the start of each match, players learn their assigned role, and the impostor reveal is marked by its own tense audio cue. That moment became a recognisable shorthand for hidden betrayal, and the Among Us role reveal sound is now reused in gameplay videos, reaction edits and short-form memes whenever someone is caught pretending to be innocent.