This clip is associated with Cleveland Brown, a long-running character from Family Guy who later starred in The Cleveland Show. Online, the line spread as a quick disgust reaction in meme edits, reposts and soundboard clips because the delivery is so dry and instantly readable. It remains popular for reaction content where creators want something less explosive than a scream and more specific than a generic bruh meme. Its staying power comes from Cleveland’s recognizable voice and the line’s simple setup-payoff timing.