The scream is associated with the Zombies mode from the Call of Duty game series, where undead enemies use harsh vocal effects to signal danger and create pressure. Short zombie cries later became useful beyond gameplay, spreading through gaming videos, horror edits, reaction posts, and meme compilations. Creators often treat the clip as a compact scream meme because its immediate intensity works without added context. It remains recognizable among players and is brief enough to synchronize with enemy reveals, abrupt cuts, failed escapes, and deliberately exaggerated scares.