The clip spread through football meme pages built around the Messi and Ronaldo rivalry, where rival fans trade insulting nicknames like Pessi for Messi and Pendu or Penaldo for Ronaldo. Interest spiked again after Messi won his eighth Ballon d'Or in 2023, an achievement no other player has matched and a moment Ronaldo fans were teased about relentlessly online. Short crying audios like this became a shorthand reaction on TikTok, Shorts and fan edits, letting creators pretend a player or supporter is sobbing without showing any real footage.