The line comes from Baldi's Basics in Education and Learning, the 2018 indie horror game that parodied educational software, where the Principal of the Thing patrols the school and punishes players who run, eat or otherwise break his rules. Clips of his detention warning spread through gameplay videos and meme edits as the game went viral, because the deadpan authority figure contrasted sharply with the game's unsettling tone. It remains popular as a quick, instantly recognisable gag for rule-breaking moments in gaming and school-themed content.