All Might is the former Symbol of Peace in My Hero Academia, the long-running anime and manga series centred on heroes-in-training, and his reassuring presence has made him a favourite for reaction and meme edits. Portuguese-speaking fans adopted está tudo bem as a short, shareable version of his calming persona, circulating it in edits, streams and short videos where a disaster is treated as if nothing happened. Its appeal endures because the line works both sincerely and ironically, fitting wholesome moments as easily as obvious failures.