The expanding brain meme spread online in the late 2010s as a four panel image showing a brain glowing brighter with each increasingly absurd idea, with galaxy brain as the final, most enlightened stage. As the format moved from still images to video edits, editors added loud bass and cosmic sound design to match the final panel. The loud galaxy brain version became a reusable reaction sound on soundboards and short form video, used whenever a take is presented as either brilliant or ridiculously overconfident.