Bow Down was released in February 2019 as a lead single from Trauma, the second album by American metalcore band I Prevail, formed in Michigan in 2013. The song became one of the band's biggest tracks and earned a Grammy nomination for Best Metal Performance. Its shouted opening line was easy to isolate from the full song, so editors began lifting the few seconds as a standalone sound for TikTok, gaming videos and sports edits where a commanding, over the top entrance was needed.