Place it right at the wipe or failed play, then follow it with the FNAF Jumpscare Scream for a bigger finish, or lead in with No God Please No so the sequence builds to the main moment.
About this sound
This is a roughly seven-second Russian voice clip of streamer Papich shouting that he will kill everyone, building from an annoyed setup into a long, drawn-out scream. The delivery feels furious, theatrical and completely overblown, so the anger lands as funny rather than frightening. It comes from Papich's live Dota 2 matches, where his explosive rage became a familiar reaction for gaming fails and team wipes.