The line comes from The Joe Rogan Experience, where host Joe Rogan regularly asks his producer Jamie Vernon to find and play a video, article or image while a conversation is still running. Because the request happens so often, usually in the middle of a surprising claim, listeners began treating it as a running joke and a shorthand for checking the facts live. Short clips of the moment spread through podcast clips, reaction videos and meme edits, where it now works as an instant cue that evidence is about to appear.