Lift Yourself was released by Ye in April 2018 after he teased a track featuring a soul sample and promised it would settle his return to rap. Fans expected a full lyrical comeback, but the closing verse was only variations on poopity scoop, turning the release into a widely shared joke about trolling an audience. Clips of the verse spread across social media, reaction videos and edits, and the phrase stayed in meme language as shorthand for confident nonsense delivered with complete seriousness.