In Five Nights at Freddy's 2, released in 2014 as the sequel to the original horror game, the Freddy Fazbear mask is a core survival tool that lets the player fool most animatronics by looking like one of them. The brief sound tied to putting it on became familiar through countless playthroughs, streams and highlight clips shared online, where viewers learned to associate it with a last-second escape. It remains popular in edits and memes because it instantly signals hiding, panic and a narrow escape without needing any explanation.