Put it near the end of a short edit as the payoff moment, then follow it with a Bruh reaction to close the bit. For a longer montage, place a goofy ahh sound before it so the name lands after the sillier build-up.
About this sound
This 15-second clip centres on the repeated Russian phrase Mister Glina, said twice in the title and carried through the recording as a short spoken meme hook. The repetition makes it feel silly and oddly catchy, like a name that gets funnier each time it comes back. It works best as a light, absurd reaction rather than a serious line.