Place it near the end of an edit, after the setup has already gone wrong, then follow it with Emotional Damage for the punchline before a scream meme closes the spiral and leaves the joke hanging.
About this sound
This seven-second clip captures Mr Incredible at phase 9.5 of the becoming uncanny meme, as his expression turns deeply unsettling and the mood grows darker. It gives a slow, creeping sense of dread mixed with dark humour, perfect for moments that keep getting worse. It comes from the popular becoming uncanny series based on the Pixar character.