The sound comes from Gary Neville, the former Manchester United defender who became a leading football co-commentator and pundit in England. His elongated oooo reactions during live matches were clipped and compiled online, with this penalty call becoming a standalone favourite on soundboards. It spread through football meme edits, reaction videos and matchday group chats where fans reuse it for any contentious incident in the area. Paired with crowd cheering underneath, it still works because Neville delivers a refereeing verdict with the drama of a last minute winner.