Playboi Carti is an American rapper whose ad-libs, beat tags and fan edits have become a steady source of meme audio online. This horn blast became attached to his name as editors reused the same short sting under clips of his performances, entrances and fashion reveals. It spread through short-form video and soundboards because it needs no context to work: the blast alone signals hype. It is still used today as a generic celebration cue, even in edits that have nothing to do with Carti himself.