Sabrina Sato is a well-known Brazilian television presenter, and É verdade became one of her most recognisable catchphrases, used on air to agree emphatically or playfully confirm what someone has just said. Fans began clipping the short line and sharing it in reaction videos, memes and WhatsApp conversations, where its upbeat tone works even for viewers who only know the phrase itself. Because it is brief, clear and instantly expressive, it remains a popular choice for creators reacting to gossip, surprises and jokes in Portuguese-language content.