Place it near the end of a landscape or travel edit, after the journey has been shown and before the final title card. Follow it with a crowd cheer or a deep impact sound, then let the title card sit on its own for a beat.
About this sound
This is a 12.7-second TikTok clip built around the Russian phrase 'Shirot Rossii ne izmerit', meaning the vastness of Russia cannot be measured. The phrase gives it a broad, proud and sweeping feeling, like looking across an endless landscape and realising no words can contain it.