Place this clip at the very start of a horror edit, before any gameplay footage, then follow it immediately with a FNAF jumpscare scream for the payoff. For a longer sequence, add a danger alarm after that to keep the tension rising.
About this sound
This is an 11-second spoken clip of Markiplier saying the first night is never usually that bad while starting Five Nights at Freddy's 4. The delivery sounds calm and confident, which makes it feel funny and ironic because players know the night will not stay easy. It comes from his FNAF 4 Part 1 video.