The phrase builds on the long running tastes like chicken joke used for unfamiliar meat and strange foods, stretched here with the extra feels like chicken tag for texture as well as flavour. As a short soundboard clip it spread as a reusable reaction rather than a scene people quote in full, which is why it is usually dropped without context. Its brevity and symmetrical wording make it easy to loop, caption and recognise from the first three words, keeping it useful for food dares, cooking fails and gross out edits online.