Place it just before the reveal, then follow it with the Vine Boom Sound Effect for the punchline and the Dramatic Dun Dun Dun Sound Effect when the joke needs a second beat.
About this sound
This 17-second voice clip repeats the question “What is this Diddy blud doing” in a drawn-out, deliberately over-the-top delivery that stretches a simple accusation into a full joke. It feels confused, suspicious and playfully dramatic, as if an ordinary action has suddenly become impossible to explain. The wording also invites calculator gags and other surreal captions, which is why it keeps turning up over strange images and escalating edits.