WhatsApp launched in 2009 and grew into one of the most used messaging apps in the world, so its incoming message alert became a sound millions recognise from daily life. As short-form editing grew, creators lifted the notification pop for memes, skits and fake chat reveals, where the audience understands the meaning instantly without any on-screen text. It is often used alongside a Discord Notification in videos comparing phone sounds, and it remains popular because a single pop can set up a joke, a secret reveal, or an awkward interruption.