The line comes from The Spectre, a 2017 electronic song by Norwegian producer Alan Walker, where the chorus repeats we live, we love, we lie. The clip spread years later on TikTok during the Smurf Cat trend in 2023, when editors paired the hook with images of a blue smurf-like cat carrying mushrooms. The phonetic wi spelling came from captions and reposts of that trend. It stayed popular after the trend faded because the short, emotional chorus works for lonely walks, farewells and ironic sad edits.