O Clone was a popular Brazilian telenovela broadcast by TV Globo in the early 2000s, and its memorable lines lived on long after the show ended as catchphrases quoted by fans. Cada mergulho é um flash became one of those quoted lines, circulating in Brazilian meme culture and on soundboards where short, recognisable television moments are collected for reuse. Its appeal lies in its playful exaggeration: it treats any dive as a moment worth flashing a camera for. That mix of nostalgia for a classic novela and a reaction for diving clips keeps it in use in edits and videos.