Mr. Potato Head is the sarcastic toy spud from Pixar's Toy Story series, voiced by the late Don Rickles. This scream comes from Toy Story 3, the 2010 film where the toys face the incinerator, and it has lived on through soundboards as a comedic shorthand for hopeless denial. Editors reach for it the way they reach for Darth Vader's famous Noooo, because both screams turn a defeat into a joke. Its fame rests less on one scene and more on years of meme reuse.