The exact origin of this chant is not clearly documented, which is common for short viral audio clips that circulate without a single credited source. Online, it has spread mainly through short food, reaction, and comedy videos, where its simple repeated phrase makes it easy to reuse across different creators and languages. Its appeal comes from its innocence and instant recognisability, rather than any complex joke or reference. Because it fits any moment of excitement about dessert, it continues to appear in new edits long after its first uploads.