The clip gained traction through short videos by Caldruki and Omar Calzoslki, where the shouted name became a running gag that viewers began copying and reusing in their own edits. Because listeners hear the name slightly differently, spellings such as Oljandra and Olhandra spread alongside Alejandra, which helped the sound travel across search and social feeds. Its appeal has lasted because the callout is instantly understood, easy to drop into a joke, and works without needing to know the original video.