Little is known about the original recording behind Somay, so its history is mainly an online one. The clip circulated as a short form meme sound, where its value comes from how quickly it can be recognised and reused. Creators lift the single name call and place it over unrelated videos, turning it into a running tag for surprise entrances, mistaken identity jokes, and edits where someone is suddenly singled out. Its tiny length helps it travel well, looping cleanly in reposts, compilations, and soundboard collections without losing the punch.