Rude is a 2013 single by the Canadian band MAGIC!, built around a man pleading with his girlfriend's father to let them marry despite his disapproval. The chorus line asking why you gotta be so rude became the song's most quoted hook, and the track went on to top charts internationally. As a short clip, that hook has lived on beyond the full song, reused in memes and short videos whenever someone is playfully called out for being unreasonable, strict, or dismissive.